Vancouver Water Adventures

Work Goal

Family and locally-owned, Vancouver Water Adventures, marketing goals were to strengthen their local network and to form partnerships with local organizations to generate referrals.

Highlights

Community Outreach
Partner Marketing
Social Media Management
Event Marketing

Successes

Local partnership network expanded by 178%
Partner referrals generated 234 new bookings in 4 months
Referral program participants averaged 4.2 bookings each

Projects

Community Outreach

Attended Tourism Conferences to network with industry professionals and fellow businesses.
Active participation in Business Improvement Area events to foster local connections.
Membership in Vancouver tourism groups to enhance visibility and networking opportunities.
Distributed coupons to local business staff, encouraging them to experience VWA's services and refer customers.

Partnership Marketing

Implemented influencer marketing strategies, providing free services in exchange for content creation and promotion.
Established affiliate marketing partnerships with local hotel concierges and non-competing businesses to expand referral networks and increase brand exposure.

Google Sites

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